Senior Graphic Designer | Brand Systems

Designing scalable brand systems supporting $22M–$24M in revenue—driving conversion, engagement, and high-volume execution across digital and physical channels.

Design doesn’t live on a screen — it lives in people’s hands.


With 15+ years of experience, I build cohesive brand systems across packaging, ecommerce, email, web, social, and marketplace environments. My work focuses on clarity, trust, and performance—helping teams move faster while maintaining a consistent, high-quality brand experience.


I own and drive high-volume creative execution across 40–60 integrated campaigns annually, delivering 1,200+ assets with precision, consistency, and full accountability.


My work delivers:

• +125% increase in click-through rates through hierarchy and CTA optimization

• +8–15% lift in conversion across email and ecommerce experiences

• 25–35% faster production cycles through scalable systems and templates

• Stronger brand consistency across 15+ channels


I translate business needs into design systems that reduce time-to-market, streamline workflows, and scale across channels.